The NSPCC and Alzheimer’s Society are among 17 charities to take part in the British Heart Foundation (BHF)’s annual London to Brighton Bike Ride fundraiser.
BHF has opened its flagship event, which takes place in June and aims to raise more than £2.8m for good causes, to other charities for the first time.
Charities to benefit also include: Action Medical Research, Alzheimer’s Research, CentrePoint, Dementia UK, Epilepsy Society, Get Kids Going, Mind, Marie Curie, NAS, Prostate Cancer Research, Sue Ryder, Target Ovarian Cancer, WaterAid, WellChild and WWF.
“We’re delighted to announce that the BHF will be offering charities the opportunity to take part in our flagship event,” said BHF London to Brighton event manager Lee Sumner.
“This is the first time in the event’s history that we’ve been able work with fantastic charities from across the UK. We cannot wait for them to join us, cheering on all the cyclists as they heroically pedal the 54 miles from London to Brighton, all in the name of raising money for great causes and the BHF’s life saving research.”
It is expected that 16,000 cyclists will take part in the 54-mile ride, that starts at Clapham Common and finishes on Brighton’s seafront.
Alzheimer’s Research UK’s sporting events manager Megan Ruddlesden said: “The vital funds raised by riders will not only help fund the BHF’s lifesaving science but will also help us power world-class studies and make vital breakthroughs for people with dementia.
“With the help of our amazing supporters, our research will change lives for the better.”
WWF events fundraising manager Aaron Trott added: “We’re thrilled to be able to offer WWF supporters a chance to take on the British Heart Foundation’s iconic London to Brighton Bike Ride.
“The money raised will not only help fund the BHF’s lifesaving science but will power our projects which restore nature and protect wildlife across the globe.”
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