Charities not tackling unethical behaviour due to ‘halo effect’, research warns

A perception of their ‘moral goodness’ is leading to a lack of action within charities to tackle unethical behaviour, including corruption and sexual abuse, research is warning.

It warns that an ‘NGO halo’ is in place across many charities leading their leaders to prioritise their charitable ethos over acting against poor behaviour.

While the presence of “the NGO halo effect is not inherently problematic” states the research, it found evidence of it “in the majority of cases of unethical behaviour” it looked at.

Through analysis of 34 interviews with charity staff, 151 unique cases and 17 different types of unethical behaviour were identified. More than nine in ten of these cases were “related to the NGO halo effect”, the research found.

In more than one in five cases unethical behaviour was explained by charity staff through an “ends justify the means mentality”.

Racism, child abuse, sexual harassment, bullying, financial mismanagement, corruption, poor management of conflicts of interest and fraud where among types of unethical behaviour where the ‘halo effect’ was involved.

One respondent said that during a seven-year career with a charity they “encountered racism, sexism, intimidation, sexual and other transgressive behaviour, lying, slander, nepotism, and not addressing unethical behaviour even though you see it”.

In one in four cases “moral superiority” was prioritised over “legal or social norms”. In more than two in five cases “moral naivety” was found.

“An internal perception of moral goodness” within charities can drive its staff to “glorify this morality” and prioritise this perception of “moral goodness above other internal and external considerations,” states the research paper by Isabel de Bruin for her doctorate from the Erasmus University Rotterdam.

Her research adds that the ‘halo effect’ can “contribute to ethical blind spots within the organization that may enable unethical behaviours to arise or be used to justify or defend them when they do”.

She advises charities to be “aware of the ways in which perceptions of their mission, knowledge of what is right and moral, and people both internally and externally can be both assets and liabilities and seek to develop not only policies and procedures but also an organisational climate that truly promotes the ethics and values that they seek to embody”.

She adds: “This dissertation's findings emphasizes that the same organisational characteristics contributing to NGOs’ moral perception can also explain their susceptibility to ethical lapses.”



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