Speaker Profile: Marina Stedman

Marina is an international marketing director with many years' experience marketing cloud, SaaS and on-premise IT solutions for start-ups & global enterprises. As Head of Marketing for The Good Exchange, her role is to bring this experience into the charitable sector – raising awareness of how on-line funding, fundraising and matching platforms can drive transformation and help to close the funding gap. Before joining The Good Exchange, Marina was director of global field marketing at ClickSoftware, driving demand for their field workforce management solutions across the world. She has previously held a variety of senior marketing roles in companies ranging from VC-backed start-ups such as Centrix Software and Nlyte Software and segment leaders such as Touchpaper (acquired by LANDesk in 2005). Marina was also Enterprise Segment Marketing Manager at Microsoft UK where she provided strategic and tactical marketing support to drive Microsoft's corporate business. Most notably, she developed campaigns for the financial services industry team and managed co-marketing plans with Microsoft's global partners such as Accenture, SAP and Cap Gemini. Starting her career in marketing and business development roles in blue-chip organisations such as IBM and Fujitsu, she gained particular expertise in product and industry marketing.Marina is a Chartered Marketer and has a degree in Business Administration from Bath University. She is married with two children. She is also a keen runner and athletics coach and has previously represented Great Britain at the World Championships and England at the Commonwealth Games.